Syncing the divide between firm investment criteria and firm investments
One thing we’ve done to help differentiate PrivateEquityFirms.com from other private equity directories is to acknowledge the divide between the types of investments firms say they’re interested in and what they’ve actually invested in.
For example, the investment criteria page on certain firm websites may be filled with various sectors of interest, however a quick review of a firm’s portfolio may tell a different story. You certainly can’t fault a recently launched group for not falling through yet on what they’re targeting, but it can be helpful and more productive (assuming you’re looking for firms interested in specific sectors) to identify truly active investment groups within certain industries.

To help bridge the gap on PrivateEquityFirms.com, the ‘Portfolio’ section for firm profiles is now connected to the ‘Industry Interests’ section.
Within the ‘Industry Interests’ section, we now highlight the sectors where current and exited portfolio companies exist. We also provide a total as well.
The sample firm above is interested in Food, Healthcare Services, and Manufacturing opportunities, but has yet to make an investment.